The “That Girl” aesthetic has evolved into a powerful lifestyle movement focused on productivity, self-care, confidence, and intentional living. In 2026, this trend continues to dominate platforms like Pinterest and Instagram, making “That Girl” planners one of the most profitable digital products to create and sell online.
Why they sell so well:
✔ Emotional connection (aspirational lifestyle)
✔ High visual appeal (aesthetic design)
✔ Practical use (daily productivity + self-growth)
✔ Strong demand on Etsy and Pinterest
If you want to create a viral, high-converting planner, this guide will show you exactly how to design, optimize, and sell a “That Girl” planner step by step.
What Is a “That Girl” Planner? (Simple Explanation)
A “That Girl” planner is a guided lifestyle planner designed to help users:
- Build productive routines
- Practice self-care
- Set and achieve goals
- Improve mindset and confidence
💡 Golden Insight: It’s not just a planner—it’s a lifestyle transformation tool.
What Makes a “That Girl” Planner Go Viral?
✅ Key Elements:
- Aesthetic design (soft, feminine, clean)
- Structured layouts (easy to use)
- Motivational prompts
- Lifestyle focus (mindset + habits)
💡 People buy the feeling of becoming their best version.
Core Sections to Include in a “That Girl” Planner
1. Vision & Goal Setting Pages
Include:
- Vision board templates
- Monthly goals
- Life planning pages
2. Daily & Weekly Planning Pages
Structure:
- Morning routine
- Daily priorities
- Evening reflection
3. Habit Tracker
Track:
- Water intake
- Exercise
- Reading
- Skincare
4. Self-Care & Wellness Pages
Include:
- Self-care checklists
- Mood trackers
- Wellness logs
5. Gratitude & Manifestation Pages
Add:
- Daily gratitude prompts
- Affirmations
- Visualization exercises
6. Productivity & Focus Pages
Include:
- To-do lists
- Time blocking
- Weekly reviews
7. Reflection & Growth Pages
Help users evaluate progress.
Comparison Table: “That Girl” Planner vs Regular Planner
| Feature | That Girl Planner | Regular Planner |
|---|---|---|
| Focus | Lifestyle + mindset | Tasks only |
| Design | Aesthetic | Basic |
| Emotional Value | High | Low |
| Demand | Very High | Medium |
| Profit Potential | Very High | Medium |
Step-by-Step: How to Create a “That Girl” Planner
Step 1: Choose Your Target Audience
Examples:
- Students
- Entrepreneurs
- Women focused on self-growth
💡 Narrow niche = higher sales
Step 2: Plan Your Content Structure
Outline:
- 30–100 pages
- Clear sections
- User-friendly flow
Step 3: Design in Canva
🎨 Design Tips:
- Use soft colors (pink, beige, white)
- Elegant fonts
- Minimal layouts
Step 4: Add High-Value Prompts
Example:
Instead of:
“What are your goals?”
Use:
“What habits will your highest self follow daily?”
Step 5: Create Multiple Formats
Offer:
- Printable PDF
- Digital planner (tablet-friendly)
Step 6: Bundle Your Planner
Include extras:
- Stickers
- Bonus pages
- Covers
💡 Bundles increase perceived value
Step 7: Optimize for Etsy
Example Title:
“That Girl Planner Printable PDF | Self Care & Productivity Planner | Aesthetic Daily Planner”
Step 8: Create High-Converting Mockups
Show:
- Planner pages
- Lifestyle visuals
- Tablet previews
Step 9: Promote Using Pinterest
Pinterest is key for virality.
Strategy:
- 5–10 pins daily
- Use trending keywords
- Link to Etsy
Best Niches for “That Girl” Planners in 2026
🔥 Trending Niches:
- Self-love planners
- Productivity planners
- Manifestation planners
- Student planners
Pro Tips to Make Your Planner Sell Fast
🚀 1. Focus on Transformation
Sell results, not pages
🚀 2. Follow Aesthetic Trends
Pinterest = inspiration
🚀 3. Use Emotional Copywriting
Words increase conversions
🚀 4. Create Multiple Versions
More listings = more visibility
🚀 5. Keep It Simple & Functional
Overdesign reduces usability
FAQs
Q1: What is a “That Girl” planner?
A lifestyle planner focused on productivity, self-care, and personal growth.
Q2: Can beginners create a “That Girl” planner?
Yes, beginners can easily create planners using Canva and simple templates.
Q3: Where can I sell my planner?
Top platforms include:
- Etsy
- Gumroad
- Shopify
Q4: How much can I earn selling planners?
Earnings can range from $100 to $10,000+ per month.
Q5: Is the “That Girl” niche still profitable in 2026?
Yes, it remains one of the highest-demand digital product niches.
Conclusion: Build a Viral Planner Business Today
Creating a “That Girl” planner is one of the smartest ways to enter the digital product market in 2026.
You don’t need:
❌ Experience
❌ Investment
❌ Complex tools
You just need:
✔ A clear concept
✔ Aesthetic design
✔ Consistent marketing
✨ About Artisan Anthology
At Artisan Anthology, we curate timeless digital creations designed to inspire and elevate every part of your lifestyle. Our collection includes brand books, digital templates, recipes, ebooks, wardrobe planners, fashion guides, printable wall art, and elegant home décor designs. We also specialize in wedding cards, invitations, baby shower cards, and engagement cards, each crafted to celebrate life’s most meaningful moments.
For professionals and dreamers alike, our CV templates, guided journals, and manifestation planners are created with intention to help you tell your story beautifully and authentically.
✨ Discover our full collection of digital products here → ArtisanAnthology.xyz
